Do you need a way to be remembered by visitors to your custom exhibit? Now you can create memorability by puckering up with my guest Kathryn Nordstrom from Pucker Up Impressions.
“We are exhibiting because we are branding our company.”How often do you hear that?In my experience, 99% of the time, that translates to:We don’t really know why we are exhibiting.We certainly do not have a trade show strategy.Our staff hates being here because it is a waste of their time.But look at the money we spent on our custom exhibit
