trade show training

I have been a runner since 8th grade.  My good friend, Frank Damelio, with no experience, said he wanted to start running.  I gave him advice.  He did the best he could, and achieved positive results. 

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Do you have a web site? Do you have a blog to drive people to that site? Do you have an e-newsletter?  Do you have an integrated trade show and inbound marketing strategy?

A trade show is a method for marketing. A web site is a method for marketing. A blog is a method for marketing. Your trade show strategy and web (inbound marketing) strategy should integrate with your overall marketing strategy.

Exhibitor Online published an jason [at] sayitwithmagic [dot] com&s=997faj" class="external-link">article announcing The Trade Show Exhibitors Association (TSEA) results from its 2009 Exhibit Management Survey.  The survey states:

Let's expand on a crucial concept - memorability - from my vlog, Make it a car crash at your booth. Remember, to increase your chances of being remembered at your trade show display, you need activity plus involvement. The other key is that you communicated your message in an easy-to-absorb way.