A flexible easy-to-use messaging workhorse

Is your custom exhibit a functional tool that is used as part of your trade show strategy?  Skyline’s DesignView™  portable display is a flexible, easy-to-use messaging workhorse. 

My special guest today is cschwartz [at] skylineboston [dot] com (Cidalia Schwartz), Director of Marketing for Skyline Boston.  What makes the DesignView™ such a functional tool?

Jason thanks for featuring our DesignView™ on your blog.  Functional tool?  Where do I start? Voted best new product at Exhibitor 2009, the DesignView™ is truly award winning!  

Out of the six new products that Skyline launched this spring, the DesignView™ is by far one of my favorites because it addresses numerous requirements that trade show marketers have. The DesignView™ gives you a big, 112” w x 96” h, branded graphic with a built-in screen area for seamless, impactful messaging.  

The short throw front or rear projection screen allows you to communicate your message in a small area leaving ample space in the booth for interaction. With seconds to grab the attendee’s attention, DesignView™ allows this to happen. 

How does the DesignView™ impact a company’s overall trade show budget?

Budget!  That’s a common concern on many people’s minds.   Skyline definitely took that into consideration when designing this solution, and has made this product very cost effective.  When examining a trade show budget these are some key elements that people consider:

1. The initial investment

2. The cost to change messaging in the future

3. Shipping costs

4. Set up time and cost depending on the venue

5. Exhibit Impact

6. ROI (return on investment) 

The overall investment is minimal when you consider DesignView™ addresses the above topics. Its flexibility, ease of use, and impression that it leaves behind, is powerful!

How easy is it to set up and transport?

Easy, no tools set up.  The lightweight perimeter frame with pre-attached fabric graphics sets up quickly. Once the exhibitor becomes assimilated with the product, set up is approximately 25 minutes.

The DesignView™ ships in two shipping cases.  The projection screen ships in a reinforced shippable bag with wheels and handle. It weighs aproximaptely10.5 lbs.  The projector case is extremely sturdy, padded, and has a retractable handle with wheels. It weighs 38 lbs.   In total this 10’ exhibit weighs only 48.5 lbs. 

 An exhibit that is branded with graphics and has a built in screen weighing only 48.5 lbs! DesignView™ exceeds expectations! That is why it is a messaging workhorse.  

This is a great design.  Learn more about Skyline’s DesignView™ and other new products visit Skyline Boston.  If you have questions, contact Cidalia Schwartz at 978-977-3200 x216 or via cschwartz [at] skylineboston [dot] com (email).